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Retail Law Advisor

Tag Archives: in-season relevancy

America’s Next Top (Business) Model? Evaluating Fashion’s Big Experiment

Posted in Retail

Last year, scores of top fashion designers defied convention by abandoning traditional shipping schedules, which favored delivering collections four to six months after they appeared on Fashion Week runways, and moved instead to a system allowing designers the ability to give the “insta-generation” instant retail gratification. Faced with the challenges to the traditional Fashion Week… Continue Reading

Revamping the Runway-to-Retail Model

Posted in Retail, Retail Sales

With the increase in digital coverage of Fashion Week, from live streams to Snapchat stories and Instagram postings, designers have put what might be considered the most coveted and exclusive ticket in town directly in the hands of consumers. During the most recent New York Fashion Week (“NYFW”), which took place in February, over 400,000… Continue Reading